New iMedia is the PREMIER Google Partner. We collaborate with Google closely in delivering the latest products & quality campaigns for customers.
Google Display Network (GDN) has the ability to reach 90%2 of Internet users worldwide by placing ad in millions of websites, it serves over 180 billion1 impressions (exposure) each month.
Google Display Network can help you to reach the user who never searched for your service or product before. It is a good way to decide your target audience and recruit new customers.
Google Display Network (GDN) is designed to help you find the right audience across with 2 million renowned websites and in over 650,000 apps. It lets you be strategic to put your message in front of potential customers at the right place and the right time with different targeting.
Increase Brand Awareness
Google Display Network (GDN) can help you to boost brand awareness in its network with 2 million sites. Your brand and product message can be exposed to the potential customers who are not familiar with your brand or the supporters of your competitors at the right place. Google Display Network (GDN) allows advertising in a variety of formats with text ads, static and animated image ads, rich media and video ads. It developed responsive ad which is automatic adjustable in the ad size and format to fit every sites in their network to make sure your ad exposure.
Targeting gives you the ability to show your ads to reach people with specific interests. That means people are interested in your products and services and you can show them your relevant ads. Google Display Network (GDN) offers lots of ad targeting options to cater for different marketing campaign goals. In order to show your ads to the people who are interested in your products and services, targeting allows you to reach people with specific interests; you can also target the audiences by choosing appreciate keywords, demographics, scheduling and devices. You are also able to set bid adjustments for one or all device types among mobile, tablet & desktop to target your highly relevant customers. Besides, you can also target your past website visitors by remarketing, showing your ad when they are browsing Google Display Network (GDN). These visitors have already shown an interest in your products or services, which with higher chance to make a purchase when they revisit your site.
1Source: Slideshare, 2014
2Source: Google, 2016