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iMedia Insider | Budget Strategy for Google & Facebook Ads

We can tell there are more companies tend to execute digital ads under the influence of the pandemic and technology development. However, many of them easily get lost when it comes to the choice of ad format and the allocation of ad budget. As your trusty marketing partner, we have analysed the performance of Google Ad and Facebook Ad, the most popular ad platforms across the globe, according to our in-house knowledge base. We eventually came up with an exclusive budget allocation strategy as following:

Want our professional thoughts on your ad plan? Contact us for free consultation now.