Fly Up Carnival (Hong Kong) Co., Limited

imedia fly up showcase banner

Company Background:

 Fly Up Carnival (Hong Kong) Co., Limited is an event organizer providing professional and diversified event organizing service for Hong Kong Enterprises, Government, Commercial malls, Campus and organizations. The activities include large-scale event planning, international event planning, media operation, integrated promotion, public relations. Fly Up Carnival (Hong Kong) Co., Limited strive for providing the best quality of event planning and managing model to promote the development of Hong Kong Entertainment industry.

 

Objective:

  • Increase brand awareness
  • Increase website traffic
  • Boost the no. of enquires

Strategy:

  • Increase website ranking in search result page by using Keyword Search Ads
  • Select different combinations of keywords, let the Ad display to the target customers
  • Add Ad Extension to direct target customer to the designated page, hence boost the website traffic

 

Result:

  • Brand awareness is successfully increased as the impression of the website in search result page increased over 800%.
  • The website click through rate increased over 200%.
  • Market share significantly raised 20%-30%.

 

Our cooperation starts with a‘Fate’. In the past, we had cooperated with different advertising agencies, but the results were not up to expectations. Until we met New iMedia, they are enthusiastic and proactively provide recommendations and solutions for our advertising campaign. In response to our company policy’s change, New iMedia proposed different advertising platforms with solutions to enhance the Ad performance. Hence, we have been working with New iMedia for consecutive 6 years.

Mr. Coman Chan- Fly Up Carnival (Hong Kong) Co., Limited