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Memo Plus Production – Gold & Creative Award winner on PRPA, a team of creative PR experts of the new era delivers professional & innovative communication strategies with big data. The team is specializing in reinforcing brands by one-stop PR strategy & precision marketing service, incl. creative PR strategy, media relations and events, crisis management, press release, product launch, social media operations, precision marketing, KOL seeding, content marketing, etc.

Campaign Objectives

  • Increase website visibility
  • Drive website traffic
  • Enhance branding

Results

  • 65% keywords bring forwards to P.1 & 2 in the eighth month
  • Ahrefs website ranking move forward (from 20M+ to 1M+)
  • Domain rating (DR) ↑35

Strategy

Prophase: holistic technical audit & professional advice

  • Provide professional advice on handling images, include compress, scale images and re-upload images.
  • Provide professional advice URL, for example avoid non-ASCII characters in URL.

Metaphase: target page content optimization + offsite optimization (backlinks)

  • Help search engine understand website content
  • Increase relevance between target page content & SEO keywords

New iMedia has provided professional & responsive advices, together with on-brief & prompt execution for us. These contributed to an effective SEO campaign, which successfully delivered our communication message to our target audience in a cost efficient way.