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Background:
“MO”, a newly established brand created by Hutchison Telecommunications, provides pioneering breakthrough telecom service – 4.5G Data plan “MO SIM” without binding contract and surprise box “MO BOX”. In order to raise brand awareness and sales, New iMedia has provided one-stop creative advertising solution to reach above target.
Objective:
Target Audiences:
Strategy:
We provided one-stop creative advertising solution, including creative concept generation, video production and online advertising, etc. We also launched the campaign strategically by different stages so as to enhance conversion effectively.
Result:
