Social media is an effective channel to reach global customers and create a” viral effect” – estimated that the user number will reach 4.4 billion+ in 2025, customers can share products/brands through their social network easily, helping a brand to raise awareness and drive sales.
An effective social media and content strategy can bring significant benefits from connecting with potential customers to enhancing engagement. These can be done by developing quality, creative and innovative content with strategic ad strategy to draw attention.
Viral Marketing & Drive New Lead: Create viral effect to drive new audiences from customers’ relationship network, expand customer base and generate more sales opportunities
Maintain Customer Loyalty: Offer a two-way communication channel to interact with customers and improve customer services by timely reply, for example, use Chatbot to provide 24/7 support
Enhance Engagement & Interaction: You can use diverse interactive social feed formats to deliver key messages, for example, Stories, Collection Ads, Shopping Ads and etc to enhance engagement and conversion
With 13+ years of digital marketing experience, we have 100+ strategic media alliances and verified as Preferred Facebook Marketing Partner. We can help you develop a comprehensive social media and content marketing solution from planning, execution to management.
What’s more? We offer Key Opinion Leaders (KOL) and media pitching service, diversified innovative creative from direction to production, also ad monitoring – our iMedia Platform integrates with Facebook API for detailed performance analysis, provide you an easy view of ad result.
As a Preferred Facebook Marketing Partner and Facebook Blueprint Certified Professional Agency, we can help you to launch Facebook campaigns and reach wider audiences and standout among numerous organic content. Want to trigger specific users? We can develop holistic ad planning to optimize the Ad performance, adopt multiple targeting options, including interest, behaviors, demographics, lookalike audience and etc. for greater precision.
Facebook provides diverse ad formats and features to cater different objectives, such as:
- Video Ad
- Image Ad
- Carousel Ad
- Collection Ad
Instagram is one of the fastest-growing social networks with 2.3 million users in Hong Kong – covering 35% of the population (aged 13+). Unlike the other social media platforms, Instagram immerses the audience visually with curated and interactive visual content, which offers inspired ad formats to strive for interactive engagement and achieve your marketing goals with precise targeting options.
How about e-commerce? IG Shopping enables you to create organic posts with product tags from the catalog. By amplifying your social presence, customers can discover and engage with your products in a convenient way.
LinkedIn, regarded as the most trusted, safest & relevant professional network, users are mostly educated, professional and with a higher income level. Globally, 690 million+ professionals (including overseas and China) are using LinkedIn to stay connected, which recorded 9 billion content impressions per week.
A variety of advertising formats and targeting options are available in LinkedIn, for example, Sponsored Content/Message Ads target specific leads by job titles, seniority, company size, industries and etc. helping you to reach the right targets and generate qualified leads.
If you are B2B marketer, believed that LinkedIn is one of the most effective channels to promote your brand to the business owners/decision-makers.
Our content management services include strategy consulting, feed content development, fans enquiry handling, contest, competitive analysis and reporting, striving for interactive engagement and awareness from potential customers and followers on social media, help you to grow your brand awareness.
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Social Media Marketing Services
- Social media account review and competitor research
- Fan page creation and content management with creative direction
- Innovative creative (from graphic, video to interactive game) & copywriting
- Ad campaign from planning, scheduling to execution
- Regular performance report & professional evaluation
- Value-Added Service (Chatbot & iMedia Platform – integrating with Facebook API)
How to better engage audiences through social media?
Through well-designed creative campaigns, you could maximize the sharing and engagement with your fans, capturing the effect of word-of-mouth.
For example, custom innovative and interactive social media game to create a channel for the audiences to interact with your brand, allow them to share your information to friends with just a few clicks, thus to enhance brand engagement and recognition while leading to a better customer relationship.
Click here to know more about our creative.