2022 is coming to an end. Before going to next year, let’s take 10 minutes to review the 2 major ad platforms’ updates for better preparing 2023 marketing plan.
Before planning for next year’s digital strategy/expanding digital marketing mix, we are highly recommended you to read through our “2023 Hong Kong Digital Marketing Trends Report” to better achieving business goals!
Mega Sale is approaching, Meta connected with a variety of business leaders, marketers, advertisers and creators to share the latest insights and unfold the digital future in metaverse during the Meta Marketing Summit 2022.
No doubt that a successful storytelling video can better attract attention. However, is it means “Traditional Content” is not effective anymore?
The birth of metaverse brings us a new angle to engage with consumers in entirely new ways. How does it change our marketing activities?Let’s take a look.
Have you planned to invest more budget in your search campaign? Or just get started in search marketing? Let’s go through the basic analysis metrics of search ads to assist you in measuring ad effectiveness.
Generally, Search Marketing includes SEM and Search SEO. They sound similar, how to distinguish SEM and SEO? You have to understand the basic definition first.
Read through our articles on Marketing-Interactive and the sharing by our CEO, to tell you the ways to equip brands with SEM capabilities amid fierce competition.
The fast-changing ad policy and privacy issues are pushing us to rethink and develop new data strategies, hence bringing us the Google Enhanced Conversion.