.jpg)
New iMedia was founded in 2007, a leading digital marketing agency in Hong Kong.
We are one of the very few digital marketing agencies in Hong Kong to hold multiple official certifications, including Google Premier Partner, Meta Business Partner, and Yahoo Authorized Reseller. Backed by over 150 prestigious industry awards and our proprietary iMedia Analytics Platform, we deliver search marketing solutions for your brand that drive both high conversions and a strong return on investment (ROI).
What is SEM?
Did you know that organic search only accounts for 23% of all website traffic? To expand your business, it’s crucial that your website and promotions are highly visible at the exact moment customers are searching for them. Search Ads are among the most effective solutions to enhance website visibility at no cost and to drive traffic from the top of search results in a very short time. Additionally, Search Ads can help you precisely target your audience, ensuring that every dollar spent is directed to the right place.
Increase Exposure：
Display your Hong Kong search ads above millions of organic search results while customers search for product- or solution-related keywords. With advanced ad extensions, including callouts, site links, and location, your search ad can be more appealing and engaging than those of competitors in Hong Kong.
Cost-effective：
Flexible budget allocation across different times and devices, providing free exposure through the Cost-per-click (CPC) model.
Multiple Targeting：
To ensure your search ads precisely reach the right customers, you can select and narrow your targets using various targeting options, including demographic targeting and remarketing.
.jpg)
SEM Award Winning Case
%20(2).jpg)
🏆 Google Agency Excellence Awards 2024: Search Innovation We provide our clients with exceptional search advertising solutions that are both innovative and practical. By driving results, we successfully attract target audiences and inspire consumer purchase intent.
🏆 Google Agency Excellence Awards 2024: Workplace Excellence This award demonstrates our commitment to achieving strong business results and high client satisfaction through a first-class culture, innovation, and leadership.
.jpg)
%20(3).jpg)
🏆 Yahoo Asia Big Idea Chair Awards: Best Search Campaign By utilizing highly effective keyword strategies and diverse search advertising formats, we enhanced brand awareness and conversion rates. Our clients' search advertising campaigns saw an increase of over 45% in click-through rates and 50% in conversions, successfully exerting influence at every stage of the customer journey.
Google Ads
Google is the most visited website holding 90%+ search engine market share worldwide. You can promote your products through the Google SEM service in Hong Kong to 200+ countries in 40+ languages.
Google Ads operates on the Pay-per-click (PPC) model, which shows your search ads to target audiences based on your selected keywords, target, and bid price, you only need to pay when someone clicks on your ad. This means you can earn free exposure from Google Ads.
Google Ads: Google Search Ads: Show your ads to numerous searchers via mobile, tablet, and desktop, effectively grow your business from enhancing brand awareness to driving action. With its flexible management and measurable result, your campaign will be monitored day-to-day and thus keep the top position on Google for maximum exposure
Google Shopping Ads: Showcase products with photos, descriptions, and prices when customers are searching for them. Integrated with your merchant center and drive sales instantly
As a Premier Google Partner, we work closely with Google expertise in delivering the latest products and quality campaigns for customers. We are proud to have garnered a number of Google digital marketing awards.
.jpg)
Yahoo Ads
Yahoo/Bing Ad helps you reach a large number of unique searchers on Yahoo! HK. On average, each user spends 87 minutes at Yahoo! HK, on platforms including News, Mail, Search Engine, and Auction.
New iMedia has been a GOLD reseller of Yahoo! HK since 2006. You can count on us to help you reach 63 million users worldwide who aren’t using Bing or Google!
Our SEM Service
-
Identify highly potential target customers
-
Select the appropriate platforms with budget allocation
-
Create holistic campaign structure, keywords, bid price, ad copy, ad extensions, remarketing and optimization
-
Ad tracking with regular analysis report sending to your email or access via our iMedia Platform
-
Exclude low-performance keywords
-
Value-added services (including tracking tools installation and alert report)
.jpg)