YouTube is the world’s largest video site, the second largest search platform and a popular social media platform. YouTube can help you to increase your company’s exposure via a variety of ad formats and targeting tactics. Apart from ordinary text ads, you can also place your video ads on the video search page or even ride on the popular videos as your promotion channel.
You can also consider to place your video ad in other channels like Google Display Network (GDN), Facebook, Instagram, Yahoo! Stream Ad, programmatic ad network.
Benefits of Video Marketing:
- Be quick and easy understanding by delivering messages via visual
- Pay only when a viewer watched your video in YouTube in cost per view bidding model (CPV)
- Place your video ad in selective ad platform freely