Search Engine Optimization (SEO)

SEO Audit．Onsite Work．Offsite Work

SEO Audit．Onsite Work
Offsite Work

Search engines crawl and rank billions of pages by sets of algorithms for quality pages, your website ranking can be affected by many factors, such as mobile-friendliness, content relevancy, quality score, domain authority, and etc.

SEO is complementary to Search Engine Marketing (SEM), it contains a series of professional techniques and best practices to increase the relevancy of website content by most relevant keywords, so as to improve website ranking and traffic from search engines to earn free exposure organically in long-term.

Workaround for industries restricted by ad policies: SEO is applicable to all industries and websites with no restriction by search ad policy, SEO can be very flexible on ad restricted industries and keywords
Create awareness and trust: A set of techniques helps to rank your website on the first page/top of organic search results for more exposure. Meanwhile, it helps to drive more organic website traffic with the perception of higher trust, so as to build higher confidence for purchase
Enhance cost-effeteness for SEM: Quality website content relevancy can improve quality score, so there are chances in reducing cost-per-click (CPC) for the paid ad while maximizing the return of investment (ROI)

SEO Service Fee

Our SEO package incl. below services:

1.Keywords & Target Page

- Research and propose keywords based on
  search volume, competitiveness, and keyword
  relevance
- Map keyword(s) to a page, our “Target Page”

2.Technical Review

- Conduct technical review of website and
  suggest solution
- Fix issues on Target page(s)
- Recommend site-wide action items
- Fix Robots.txt, Sitemap.xml
- Site structure, URL structure, Internal links
- Website security, Backlink profile

3. Content Review

- Recommend site-wide action items
- SEO content on Target page(s)

4. Offsite Optimization

- Backlinks set up
- Directory listing set-up / optimization
- Google My Business (GMB) optimization

5. Performance Report and Support

- Monthly report on website ranking
- Strategic advice on SEO

HKD5,500 / mth

12 Months Contract
10 Keywords
2 Target Pages

HKD8,500 / mth

12 Months Contract
20 Keywords
4 Target Pages

HKD11,500 / mth

12 Months Contract
30 Keywords
6 Target Pages

HKD14,500 / mth

12 Months Contract
40 Keywords
8 Target Pages

HKD18,000 / mth

12 Months Contract
50 Keywords
10 Target Pages

If you are interested in our SEO service, please contact us to subscribe or ask for a free consultation / tailored SEO solutions.

Onsite SEO – keyword research & suggestion, technical audit, fix bugs, content optimization for target page
Offsite SEO – backlink and directory listing
Technical review, Google My Business (GMB) installation and professional advice with regular analysis report provided by SEO specialists
Value-added services (including Search Engine Submission)

What is the different between SEO vs SEM?

	SEM	SEO
1. Conversion	Limited by ad budget	Unlimited
2. Traffic	Limited by ad budget	Unlimited
3. Ad Policy/Guidelines	Must follow	Not restricted. Good for industry restricted by ad policy. i.e. Pharmaceutical / keyword restricted industry
4. Competitive Items	Budget Relevance & quality score	Content quality, domain, authority Relevance & quality score
5. Lead Time	Quick way to put your brand on Search Paid ad listing are limited by budget	Long term investment/growth Organic search result are permanent listing on Google
6. Others	Multiple Keywords, even 1,000 Keywords	Enhance brand, product & service awareness to help Public Relationship (PR)
SEO+SEM	Cost effective way to promote your brand in search

How does SEO work?

As the leader of search engines, websites optimized for Google will also affect other search engines. There are 200+ factors considered by Google AI in ranking a website, including domain age, originality and relevancy of website content, user experiences (UX), security and etc.

In fact, Google wants to show the relevant results to the searchers, that’s why SEO can help to improve the ranking – it assists search engines to apprehend the content, so as to enhance the relevance for a higher position.

Why we can’t rank up the website shortly?

The best particle of SEO is all about the natural growth of your website. An over-optimizing your website within a short period may lead to ranking penalties from search engines.

For example, if there are a lot of high-quality backlinks suddenly built for your website, your website may be penalized.

Can my site perform SEO work?

In most situations, websites can be optimized for search engines. In rare situations such as the ones listed below, we suggested revamping your website: